The Bachelors degree in Media Studies offered by Kinnaird Media School is a highly rigorous and wide-ranging program for those students who are confident in their ability to become a successful part of the media industry. Our program is highly practice-oriented, providing hands-on training to our students in the areas of their interest. It offers solid foundations in all aspects of the media, as we unravel the world of the media from the general to the specific, from the theoretical to the practical, with research work and special projects; all with the aim to put our students at the top of the media scene once they step out in the real world.
Degree Requirements for BS Media Studies 4 years program
To receive BS Media Studies degree, a student must complete a total of 130 credit hours with a minimum CGPA of 2.50.
Road Map
Sr. No. | Course Type | Course Title | Cr. Hrs. |
Semester I | |||
1 | Major | Introduction to Mass Communication | 3 |
2 | Core | English – I | 3 |
3 | Core | Introduction to Computers | 3 |
4 | General | General – I | 3 |
5 | General | General – II | 3 |
6 | General | General – III | 3 |
Total | 18 | ||
Semester II | |||
1 | Major | News Reporting & Editing – I | 3 |
2 | Major | Print Media | 3 |
3 | Core | English – II | 3 |
4 | Core | Pakistan Studies | 2 |
5 | Core | Islamic Studies / Core Ethics | 2 |
6 | General | General – IV | 3 |
Total | 16 | ||
Semester III | |||
1 | Major | Social Media | 3 |
2 | Major | Media Culture & Society | 3 |
3 | Major | Electronic Media | 3 |
4 | Core | English – III | 3 |
5 | Core | Mathematics | 3 |
6 | General | General – V | 3 |
Total | 18 | ||
Semester IV | |||
1 | Major | Media Management & Marketing | 3 |
2 | Major | Public Relations & Advertising | 3 |
3 | Major | Communication Theories – I | 3 |
4 | Major | Entertainment Education | 3 |
5 | General | General – VI | 3 |
6 | General | General – VII | 3 |
Total | 18 | ||
Semester V | |||
1 | Major | Communication Theories – II | 3 |
2 | Major | Media Law & Ethics | 3 |
3 | Major | Graphic Design | 3 |
4 | Major | Digital Photography | 3 |
5 | General | General – VIII | 3 |
6 | General | General – IX | 3 |
Total | 18 | ||
Semester VI | |||
1 | Major | Research Methodology | 3 |
2 | Major | Global Communication | 3 |
3 | Major | Online Journalism | 3 |
4 | Major | Development Communication | 3 |
5 | Major | Advertising | 3 |
6 | General | General – X | 3 |
Total | 18 | ||
Semester VII | |||
1 | Major | Data Analysis & Report Writing | 3 |
2 | Major | Specialization Course I | 3 |
3 | Major | Specialization Course II | 3 |
4 | Major | Specialization Course III | 3 |
Total | 12 | ||
Semester VIII | |||
1 | Major | Specialization Course IV | 3 |
2 | Major | Internship | 3 |
3 | Major | Research Report | 6 |
Total | 12 | ||
Specialization Detail | |||
Sr. No. | Specialization Name | Course Name | Credit Hrs |
1 | Electronic Media | TV Production Skills | 3 |
Radio Production | 3 | ||
Animation & Motion Graphics | 3 | ||
Video Production | 3 | ||
2 | Print Media | Sub – Editing & Page Designing | 3 |
Editorial Column Feature Writing | 3 | ||
Interpretative Reporting | 3 | ||
Magazine Production | 3 | ||
Core | 19 | ||
Major | 81 | ||
General | 30 | ||
Total Hrs | 130 |
Active Citizenship Program
Active Citizenship program offered by Kinnaird College in collaboration with British Council and HEC is a social leadership training program that promotes intercultural dialogue and community-led social development. It is a mandatory requirement for the completion of undergraduate degree and based on two semesters. All students will study the theoretical portion through different activities starting in their 3rd semester. They will plan their social action projects in 4th semester and implement it in the field.
93 Jail Rd, G.O.R. – I, Lahore
Punjab 54000
(042) 99203781
contact@kinnaird.edu.pk
Mon – Fri 9:00A.M. – 5:00P.M.